Top 5 Multi-City Flight Booking Trends to Watch in 2025
As we look ahead to 2025, more travelers are choosing multi-city flight options, and the demand is set to keep increasing. Online Travel Agencies (OTAs) must adapt to evolving travel behaviors and emerging trends to remain competitive and meet customer demands.
1. Regional and Intraregional Travel Surge
With affordability and convenience remaining key priorities, regional and intraregional travel will continue to dominate. Multi-city itineraries within regions like Europe and Southeast Asia will offer travelers chance to explore multiple destinations in one journey. OTAs can leverage this by promoting culturally immersive local experiences and hidden gems within these regions.
Why It Matters: By offering regional routes, OTAs can tap into the growing demand for shorter, more cost-effective travel, providing valuable experiences without long-haul commitments.
2. Hyper-Personalization Through AI
In 2025, personalization will reach new heights, as AI-driven tools enable OTAs to offer highly customized multi-city travel itineraries. By analyzing traveler data, preferences, and historical bookings, OTAs can create tailored routes and recommendations that align perfectly with individual desires.
Why It Matters: Hyper-personalization enhances traveler satisfaction and boosts conversion rates. OTAs that can deliver precise, individualized recommendations will outpace competitors.
3. Sustainability as a Core Traveler Priority
Sustainability will play an even larger role in travel decisions in 2025, with travelers consciously seeking ways to reduce their environmental impact. One emerging trend is the shift toward longer stays, as travelers aim to cut down on the number of flights they take. OTAs can support these efforts by offering multi-city itineraries that feature eco-conscious airlines, promote extended stays, and highlight destinations known for sustainable tourism practices.
Why It Matters: As travelers increasingly prioritize responsible tourism, OTAs offering sustainable options will gain a competitive advantage, building loyalty among eco-conscious customers.
4. Mobile-First, Cross-Platform Optimization
By 2025, mobile-first booking will be an expectation, not an option. OTAs must ensure that multi-city bookings are seamless across mobile, desktop, and app platforms, offering travelers a smooth experience when planning complex trips. A well-optimized cross-platform experience will minimize friction and increase booking completions.
Why It Matters: Optimizing for mobile-first experiences will help OTAs reduce abandonment rates and provide a user-friendly journey from start to finish, regardless of the device.
5. Expanding Opportunities in Emerging Markets
Emerging markets, such as India and Southeast Asia, are expected to see substantial growth in outbound travel in 2025. OTAs can capture this market by offering localized multi-city itineraries that cater to the needs of these travelers, including affordable routes and tailored cultural experiences.
Why It Matters: OTAs that localize their offerings and provide culturally relevant travel options will unlock new revenue streams by tapping into these high-growth markets.
With a focus on [relevant points above - e.g. increased intra-country flight paths, expanding markets], OTAs can aim to improve their multi-city performance within Q1 by leveraging existing content sources with the added power of a composition technology like Trip Ninja's SmartFlights API. SmartFlights uses advanced machine learning technologies to better search and compose flights and generate itineraries that are up to 80% cheaper than non-composed itineraries, in two sub-second API calls.
Trip Ninja partners, such as Webjet OTA, emphasize both content and composition to enhance traveler satisfaction and significantly increase revenue per search.
Improving multi-city itineraries with Trip Ninja is simple - we recommend starting with at least 1 GDS and 1 LCC or NDC content source to improve flight conversions, increase revenue, and reduce the routes with "No flights found". For more information.
Real-World Example: Success Story
Webjet: Improving Multi-City Revenue with our API
Webjet, one of our premier clients, has seen incredible success since integrating our API. By implementing our FareStructure feature, Webjet has increased its revenue per search by 125%. Read the full case study.
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